How to manage email threads: best practices, examples and templates

Learn how to manage email threads effectively and boost your business’s productivity with best practices, example scenarios and useful email templates.

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CRM and marketing automation: key differences, benefits and top integration tips

Give your team the tools to close more deals. Learn the benefits of integrating CRM and marketing automation software and four steps to do so seamlessly.

What is marketing automation?

Learn what marketing automation is, why it’s so important for businesses and how to choose a solution that will save you time.

A beginner’s guide to automated marketing campaigns

Automated marketing campaigns increase productivity and enhance customer experiences. Learn what, when and how to automate for maximum impact.

How to Create an Automated Lead Nurturing Workflow that Converts Visitors

Nurturing new subscribers means assisting them through the sales funnel and email marketing automation is the perfect tool for this.

Create an effective marketing automation strategy and improve your ROI

Marketing automation can boost lead generation and conversions for your brand. Create your playbook with this marketing automation strategy template.

Content marketing automation: Which tasks should I automate?

Content marketing automation tools eliminate mundane admin work to help you improve campaign outcomes. Learn which tasks to automate for the best results.

Leverage the power of conversational marketing with a marketing chatbot

Engage your leads before they bounce with a marketing chatbot. Learn how to set up a bot to answer questions, qualify leads and schedule calls.

Email autoresponders for your CRM: Roundup, examples and guide

You can use an email autoresponder to set up follow-up emails, which can then be employed in many different ways to improve your email marketing strategy. Here are a few creative ways to use an email autoresponder.

How to automate lead generation and prioritize sales operations with lead search

Lead generation is a vital part of any sales rep’s job. Learn to automate your lead search and prioritize prospects for more efficient and effective lead gen.