Small Business Saturday slogans to drive sales

How to use Small Business Saturday to boost sales and engagement

Small Business Saturday could generate billions in sales this year. Drive new engagement and revenue with these Small Business Saturday slogans, ideas and tips.

All topics

From clicks to conversions: marketing metrics every business should monitor

Marketing metrics reveal your business performance and ROI. Learn the 21 essential KPIs to track, from customer acquisition to brand sentiment.

Everything you need to know about SMB marketing management

Effective marketing management is the cornerstone of small business growth. Learn how to generate leads, increase retention and help your company thrive.

Agile project management: everything SMBs need to know

Want a more flexible and iterative approach to completing projects? Discover how to implement agile project management practices with these tips.

Competitor analysis reports made easy: a practical guide

Learning from other businesses is a great way to stay competitive. Find out how to build an insightful competitor analysis report and get a free template.

Craft an ideal customer profile to identify your best customers

Unlock business growth with an ideal customer profile (ICP). Learn how to create an ICP, use it across teams and attract your highest-value customers.

The ultimate guide to small business marketing: Strategies to boost your brand

Discover small business marketing strategies that amplify your brand. These low-cost marketing tips will supercharge your strategy and drive revenue.

US marketing calendar 2023: 100+ Holidays and engagement opportunities

Plan your year in marketing with a US marketing calendar 2023. Create content around holidays and events with this comprehensive list.

How to set up an effective marketing funnel

How to set up an effective marketing funnel and the digital marketing content stages to include.

Create an effective marketing automation strategy and improve your ROI

Marketing automation can boost lead generation and conversions for your brand. Create your playbook with this marketing automation strategy template.

Project management tools: How to choose the right one (and 4 we recommend)

The right project management tools will keep your business organized. Learn which features and qualities to prioritize for the biggest productivity benefits.

A team leader’s guide to project management (with best practice tips and productivity-boosting skills)

Project management tools, techniques and processes are useful to all business leaders. Learn which skills to refine and how to apply them for more productivity.

What is a PMO and should your business have one?

PMOs add structure and consistency to business projects. Learn how using one can increase team productivity and streamline your organization’s growth.

6 top tips to boost your email marketing conversion rate

Email optimization helps turn recipients into customers. Learn six of the best tips to calculate and boost your email marketing conversion rate.

Are electronic signatures legal? Everything you need to know

E-signatures are usually enforceable in court. Learn more about the legality of e-signatures in the US, Brazil, UK and the EU.

5 high-converting B2B email marketing ideas [with samples]

Email marketing is one of the most cost-effective forms of advertising. Use these email ideas to diversify your email campaign and increase conversions