Tips and advice for successful follow-up email automation (plus free templates)

Discover the best practices for follow-up email automation, including expert tips, advice and free templates for your own email automation.

15 email marketing bloggers to follow to boost your campaigns

In this article, we’ll give you a list of the top email marketing bloggers and influencers worth watching if you want to optimize your email marketing strategy.

How to give feedback to your sales manager (with examples)

Use this guide to giving feedback to your manager and bridge the communication gap between you and the person you report to. Implement our examples and tips and you'll find that giving manager feedback can be productive for both sides.

63 sales discovery questions to qualify the hottest prospects

The key to understanding your prospects better is to ask the right questions. Here are 63 examples of effective sales discovery questions.

22 sales memes to help you handle any situation

The world of sales is full of sales humor highs and lost deals lows. We’ve gathered the finest sales memes from around the net to help you navigate it.

How to overcome imposter syndrome

Feeling like everyone is about to find out you’re a fraud? 70% of people are suffering from imposter syndrome. Here’s what you can do about it.

Viral email campaigns in the social media era

Grow your audience, spread brand awareness and boost email open rate with these 7 tips to adding a viral email element to your email marketing campaign.

Direct Response Selling vs. storytelling

Direct response sales: Selling vs. storytelling

Direct response marketing and content marketing are two opposing strategies. Here’s when to use selling vs. storytelling to increase your conversions.

Mental Load: Women’s Invisible Workload

What do people mean when they talk about mental load? What kind of impact does it have on mental health and how can you lower it?

Six tips to encourage readers to interact with emails

Once you’ve got your recipients to open your email, you need them to interact with it. Here are six tips on driving interaction with your email content.

Sales ethics: is there a code of ethics for marketing and sales?

Sales ethics is about doing right by your customer. It won’t just help you avoid risks like fraud and scandals, but also help you grow a company with loyal customers and happy employees. Here are the benefits, examples and steps to implement an ethical approach to sales.

14 New Year sales quotes to help you sell

2023 has been another challenging year, but with it coming to a close we looked at what the experts are saying to finish the year off strongly and turn 2025 into a year of opportunity.

Psychological selling guide: How to better understand your leads

Unlock sales psychology secrets with our guide. Apply psychological principles to boost sales and build stronger customer relationships.

Coronavirus: How to manage a sales team through a health crisis (Covid-19)

What to do when a health crisis changes the way we work. Keep your sales team safe, optimistic and productive. Learn to manage your team in a crisis.

Coronavirus: How to reassure customers during the COVID-19 Pandemic

Learn how to reassure your customers with practical guidance during the COVID-19 health crisis. How to communicate your own business challenges.

The Challenger Sale model: How to lead the conversation

Find out why the Challenger sales model is the most effective strategy for sales reps looking to close more deals by taking charge of sales conversations.