How Marmelada Market improved their sales process by 50%
Marmelada Market is Israel’s largest eCommerce selling platform for designers, makers and entrepreneurs.
- Industry: Technology
- Location: Israel
- Partner: LeAndolini Solutions
Through the help of LeAndolini Solutions and Pipedrive, Marmelada Market was able to set up automations that cut their sales process by more than half.
50%
Marmelada was able to cut back its sales process by half
2x
The team using Pipedrive grew from six people to 12
20%
Marmelada improved productivity by a fifth
The challenge
Prior to using Pipedrive, Marmelada was using Salesforce as their CRM. They worked with several tools that didn’t integrate well with each other or Salesforce. The disconnect leads to latency and errors, resulting in unhappy customers and loss of revenue.
Adielle BitonHead of Sales
Adielle BitonHead of Sales
Yael RutenbergHead of Product Management
The solution
With the help of LeAndolini Solutions, who provides advanced and customized business automation services for companies worldwide, Marmelada was able to define their business processes and seamlessly integrate all systems with Pipedrive to ensure they were saving time, money and improving service to their valued customers.
By working with their product team, LeAndolini was also able to help Marmelada define and build custom APIs that integrate their platform with Pipedrive. This ensured that shops were automatically opened when a deal was won and store renewals/closures were also automated.
In addition to automating store openings and renewals, Marmelada was also able to automate document sending and signatures, accounting (i.e. invoicing and credit card payments), email marketing and customer support.
The results
Since implementing Pipedrive, Marmelada Market has been able to grow its team from six members to 12 in just nine months.
They also report cutting the time spent on their sales process and associated administrative tasks by more than 50% resulting in increased revenues and improved customer service.
Adielle BitonHead of Sales