How Pipedrive helps Y-Brush improve their operations

Y-Brush offers the freedom to brush your teeth quickly, effectively and effortlessly, thanks to simultaneous brushing technology.

Their innovative design simplifies your oral care routine by offering 10 to 20 seconds of brushing per jaw, with the same results as a 2-minute brushing.

The brand claims their product is twice as effective as a traditional electric toothbrush.

Industry: Oral care technology

Location: France

Key feature: Lead management

From 0 to 10,000

Leads in 6 years

From 5 to 30

Employee growth

30%

Estimated time saved per lead

The challenge

As a young company, Y-Brush was looking for an affordable and efficient tool to seamlessly centralize and organize its leads. The company needed a CRM that could handle thousands of customizable deals and integrate seamlessly with its website for incoming leads.

Pipedrive quickly became the top choice for Y-Brush due to its streamlined processes, intuitive interface and mobile app, all offered at an affordable price – making it particularly attractive for smaller businesses and younger companies.

Switching to Pipedrive significantly impacted the salespeople, particularly those in the field, as they could now input data directly on the go. In the office, managers gained access to clear and accurate reports that were updated in real time.

The everyday operations of our salespeople have been greatly improved. They spend much less time taking notes and entering them later on the computer. Everything can be done on-site. For managers and supervisors, Pipedrive provides actionable reports, updated in real time.

Benjamin CohenCEO, Y-Brush

Pipedrive features used

Insights and reports

Viewing and creating reports in real time

Email builder

Sending communications to leads and customers

Leads

Capturing and managing leads in real time

Lead management on the go with Pipedrive

In 2018, Y-Brush realized they could no longer rely on Excel spreadsheets to track and manage their leads.

Benjamin and his team sought a CRM solution that could scale to match Y-Brush’s projected growth without being too expensive.

By choosing Pipedrive, Y-Brush was able to centralize all their data efficiently and instantly, with each salesperson equipped with the mobile app. As a result, data is always preserved, salespeople gain significant time and the office teams know they can consistently rely on accurate reports.

Pipedrive allows us to know the activities of our salespeople in real time in the field through the mobile app. The information they process is never lost, and we can manage and consult our reporting in real time.

Benjamin CohenCEO, Y-Brush

Y-Brush and Pipedrive: a promising future

Today, Y-Brush is building on its success and expanding into the US market. With salespeople in the US and big ambitions for 2025, Y-Brush is already leveraging Pipedrive to drive its growth and expansion in this new market.

Thanks to Pipedrive’s scalable features and the solid database Y-Brush has built over time, the company is confident it has the best tools to bring its innovative brushing experience to a new audience.