Simple CRM
Save time with easy-to-use CRM software
A CRM centralizes customer data, streamlines communication and automates tasks to improve sales and business processes.
The last thing you want is a CRM that creates more work. Your customer relationship management should be intuitive, visual and customizable.
Manage workflows, track deals and automate follow-ups with Pipedrive’s simple CRM system.
Full access. No credit card required.




Streamline your pipeline with a simple CRM software
The simplest CRM should make it easy to manage customer relationships and sales activity so you can focus on selling.
Pipedrive’s simple CRM software optimizes your pipeline management with:
Clear and visual sales pipeline reporting. See exactly where every deal stands so you can prioritize the right opportunities.
Sales task automation. Streamline follow-ups, activity reminders and data entry to spend more time closing deals.
Seamless integrations. Connect your CRM with other business tools to simplify your workflow.

Simple CRM features
Save time for your small business
Without an easy CRM solution that everyone can use, from your founder to your sales manager to your interns, you risk slowing your sales processes and losing deals.
The best simple CRM tools are easy to set up and run, so you spend less time on admin and more time growing and running your business.
Manage leads, deals, email marketing and projects from one central platform with Pipedrive’s features, integrations and add-ons.
Learn about Pipedrive’s CRM for small businesses.
Free up time to close more deals
Without an easy CRM solution that everyone can use, from founders to sales managers and reps, you risk slowing your sales processes and losing deals.
The best simple CRM tools are easy to set up and run, so you spend less time on admin and more time growing and running your business.
Use Pipedrive’s simple CRM to manage leads, deals, activities, follow-ups, email marketing and projects without delays or complexity.
Learn about Pipedrive’s personalized CRM onboarding.

Automate your workflow and sales process
Relying on spreadsheets makes it difficult to track sales activity and keep tabs on where leads are in your pipeline.
Use sales and marketing automations to handle repetitive tasks and follow up with leads at the right times for the best results.
Pipedrive automates key parts of the sales process, using AI-powered recommendations to reduce manual work, streamline next steps and keep deals moving.
Discover Pipedrive’s sales AI and automations.
Never miss a lead with contact management
Manually managing leads often results in missed opportunities and duplicated outreach.
The best simple CRM software manages key relationships from one central hub, tracks customer interactions and follows up with leads to improve the customer experience.
Pipedrive’s CRM platform lets you autofill customer data from public sources and LinkedIn, segment audiences and save time with email templates.
Explore Pipedrive’s Data Enrichment feature.

Track leads on the go
When you have a busy sales team, it’s hard to keep track of customer interactions.
A simple mobile CRM ensures your team has the sales and marketing tools they need to close more deals wherever they are.
Keep your sales reps connected with Pipedrive’s mobile CRM app for iOS and Android. Use the app to log calls, update deals and access contacts from anywhere.
Learn more about Pipedrive’s sales app for mobile tracking.
Secure data protection
Without secure CRM systems, it’s hard to protect customer data, increasing the risk of a data breach and reducing trust in your brand.
The best simple CRM tools protect sensitive information with secure storage and controlled access so your team can sell confidently and safely.
Use Pipedrive’s simple CRM to keep customer data secure while staying compliant and in control as your business grows.
Learn more about Pipedrive’s security features.
Over 500+ integrations
Expand the capabilities of Pipedrive with hundreds of apps and integrations
How Trainify saved time and money with Pipedrive

As a startup, Trainify and its team members needed a lightweight, simple CRM system to grow with the company. They also wanted a CRM solution that would align sales and marketing campaigns.
By combining its CRM and email marketing into a single, user-friendly solution, Trainify could replace two software tools with one and save two hours a week.
“It’s the best and most cost-effective way to reach your audience with a targeted message.”
Send targeted emails with Campaigns
Pipedrive’s Campaigns add-on lets you run targeted email marketing directly from your CRM, so you can turn contacts into customers without switching tools.
Key features include:
Building email campaigns. Create professional, branded emails using ready-made templates to quickly reach your audience.
Segmenting your audience. Target the right contacts using CRM data, so campaigns reach the most relevant leads.
Automating email outreach. Set up triggered campaigns that send at the right moment in the customer journey.
Tracking campaign performance. Monitor opens, clicks and engagement to understand what drives conversions and improves results.