Drip is a marketing automation app that allows you to send personalized email campaigns to the right person at exactly the right time. Drip also calculates subscriber actions for lead scoring. Drip allows you to learn more about your customers and personalize marketing campaigns, taking sales to a whole new level. With analytics and research as your foundation, you’ll make data-based decisions. Custom conversion ratings let you create and set unique values according to your business needs.

After all of that, you can send your subscribers as leads to Pipedrive and continue doing a great job.

Set up the integration by following these steps:

1. Log in to Drip
2. Go to “Settings” > Integrations > CRM > Pipedrive in your Drip account
3. Paste your Pipedrive API Token into the field and click on the “Add account” button

Now you are ready to set up the automation and forward your subscribers to Pipedrive as leads. You can set up a workflow or basic rule and use Pipedrive's “Send subscriber” action.

Find out more about this integration HERE